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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    IT Management

    EMC and Dell: Secret Synergies

    Top 10 Strategic Technology Trends for 2016 Last week, I wrote about the back story that was likely driving...
    IT Management

    Dell and EMC Merger: The Likely Back Story

    Today the Wall Street Journal and other outlets broke the speculation that Dell and EMC were looking to merge....
    Mobile

    Microsoft Devices Launch Raises the Bar

    I’m at the Microsoft Devices Launch this week and there is a huge amount of anticipation for what will...
    IT Management

    OpenPOWER Foundation vs. Intel: The Interesting Contrast of Business...

    Five Trends Shaping the Future of IT This week is the second anniversary for OpenPOWER, and it has made...
    Mobile

    BlackBerry’s Coming Android Phone

    Black Hat 2015: 5 Takeaways on Mobile App Security BlackBerry just announced it would be releasing a new slider...
    IT Management

    Why BMC’s Win in Markman Hearing Suggests ServiceNow Customers...

    State of IT 2015: Mid-Year Check-In In a patent case, the Markman hearing is one of the most important,...
    IT Management

    The Long Term Strategic Problem of a Lock-In Strategy

    Tips for Increasing Customer Loyalty in the 'Age of Experience' The Wall Street Journal ran an interesting story about...
    IT Management

    BMC vs. HP: Scoring the Potential Success of a...

    State of IT 2015: Mid-Year Check-In One of the sharp contrasts we can draw this week is between BMC...
    Applications

    Symphony: A Secure, Collaborative Messaging Platform for Today

    Beware the Data Collectors for They Are Us: Privacy and Big Data Today, we often take for granted the...
    IT Management

    Lessons on Bad Management from the Presidential Primaries

    Eight Critical Factors for Business Success It is almost painful to watch the U.S. presidential primary process right now....
    IT Management

    BlackBerry and Good Technology Merger: The Big Advantage

    The Impact of Mobility on the Enterprise BlackBerry and Good Technology announced an unusual type of merger this week....
    Mobile

    Apple vs. Microsoft Tablet Wars: Surface Steps Up with...

    How Windows 10 Will Benefit the Mobile Enterprise Right now the fight for the next business tablet is between...

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