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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    Open Source and Microsoft Build

    The 5 Essential Traits of Digital Innovators This week, I’m at Microsoft Build 2016, the big developer conference, and...

    Holoportation: A View into the Future of Virtual Meetings

    The idea of teleportation has been around for a long time but the concept has proven difficult to move...

    Varonis’ Frightening Report Reveals Companies Are Easy Prey for...

    5 Defining Tech Trends that Will Shape Business This week, Varonis, which specializes in solutions that protect against insider...

    John Sculley and the Derivative Effect

    5 Ways to Patch the IT/Marketing Disconnect (and Thrive) John Sculley, ex-CEO of Apple and Pepsi, has recently written...

    Tech Trends That We Don’t Talk About

    The Human Factor: 5 Security Blunders People Keep Making I was asked to do a presentation on trends for...

    Lessons to Learn from Apple vs. Microsoft

    5 Ways to Patch the IT/Marketing Disconnect (and Thrive) This week, I’m reading former Apple CEO John Sculley’s new...

    Dell/EMC Merger: Position Defense and Why HP Is Upset

    5 Conversations IT Needs to Have with C-Level Peers A number of interesting comments suggested nicely (thank you), that...

    Dell/EMC Merger: Why People Don’t Get This Is Different

    5 Defining Tech Trends that Will Shape Business Mergers generally fail and large mergers generally fail spectacularly, so I...

    Apple vs. BlackBerry vs. The FBI vs. Bill Gates

    5 Security Challenges Facing State and Local Governments in 2016 Last decade, Apple pretty much took the smartphone market...

    A Reminder that Lithium Ion Batteries Can Be Deadly

    Top 10 Strategic Technology Trends for 2016 As we ramped up to Christmas last year, a new product was...

    NVIDIA Doesn’t Yet Realize the Power of Its Digital...

    CES Announces the Most Innovative Tech Products for 2016 Every once in a while, a company comes up with...

    The Importance of IBM’s Patent Dominance

    5 Conversations IT Needs to Have with C-Level Peers In 2015, IBM once again led with the number of...