Kim Mays

Global Study Finds Social Media Drives Content Discovery with Millennials Small to midsize businesses (SMBs) are of course likely to target a more local customer when it comes to advertising. So it’s honestly not a surprise that the BIA/Kelsey Local Commerce Monitor (LCM) study shows that just over 55.1 percent of SMBs use Facebook to […]

Key Drivers Radically Transforming Business Continuity Management AMI Partners’ yearly small to midsize business (SMB) report revealed that of the 6.6 million SMBs in the U.S., nearly 20 percent will invest money in online storage and collaboration platforms in the next year. According to the release, that will put SMB spending in the market at […]

How the Cloud Is Changing the Way We Work The bring-your-own-device (BYOD) movement has proven itself to be a huge security challenge for enterprises and small to midsize businesses (SMBs) alike. However, because SMBs often lack dedicated or in-depth IT staff, they may not truly realize the risks until it’s too late. Employees who bring […]

Data is as strategically important to business as products and services. Today, some companies are built around only data. And the buzz words around the boardroom have been more about data analytics and Big Data for the past few years. As data has taken on such a prime role in business, so of course have […]

Eight Technologies Necessary to Boost Revenue and Market Share An article in The Gazette made a vivid point about small to midsize business (SMB) marketing in the U.S.: “… People still respond to marketing messages, but they want to consume them on their own schedule, tailored to their behaviors.” And it’s true. In our own […]

Trends in Cyber Crime: A Look at the First Half of 2014 It seems that small to midsize businesses (SMBs) around the world should begin beefing up their cybersecurity initiatives. Cybertinel, an Israeli security company, has verified the enigmatic Harkonnen Trojan on the network of one of its German clients in August, where attackers had […]

In the UK on June 30, 2014, a law came into effect that allows all employees to request flexible work. According to the government website, this means anyone, not just parents or those who care for others, can request varied times for the start and finish of their work days or ask to be allowed […]

Is Wi-Fi Better than Chocolate? A National Survey Says Yes Many small to midsize businesses set up TVs in their shops to provide customers with entertainment while they wait or partake of services. Other SMBs use regular TVs to present business information and ad messages to shoppers. Now, SMBs can present both types of visuals […]

Six Tips to Help Small Businesses Drive Loyalty Though it’s a bit early for holiday-season predictions, Volusion, a small to midsize business (SMB) ecommerce platform provider, has speculated that its clientele and other small businesses should expect at least a 9 percent growth in holiday sales compared to last year. The company analyzed data from […]

Guide to Bringing Business Back to Brick-and-Mortar Stores Many small to midsize businesses with storefronts or shops use mobile point of sale (mPOS) units for credit card transactions. Companies such as Square and PayPal have offered free devices that mount on smartphones or tablets to provide easy transactions and even emailed or texted receipts. Recently, […]

In the business world, nothing remains constant. As such, a company’s business processes must stay flexible enough to remain fluid and evolve to match changes in the business world. But how can a company ensure that its various areas are indeed capable of not only surviving change, but thriving with it? Most recently, companies have […]

Mobility: How It’s Changing Our Lives Small to midsize businesses (SMBs) often don’t have the resources, skills or budget to properly manage employees’ mobility needs, much less a successful Bring Your Own Device (BYOD) program. As a result, employees use their own smartphones and tablets for business processes and in doing so, they often put […]