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10 Steps for a Proper Data Governance Plan

  • 10 Steps for a Proper Data Governance Plan-

    Keep Detailed Records of Vendors 

    Make sure to keep documentation of vendor details for all currently implemented technologies (including approved redirects). Key issues to track include details on usage, ownership, categorization, data points collected, technology capabilities, revenue expectations, latency expectations, redirect limits and implementation expirations.

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10 Steps for a Proper Data Governance Plan

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  • 10 Steps for a Proper Data Governance Plan-7

    Keep Detailed Records of Vendors 

    Make sure to keep documentation of vendor details for all currently implemented technologies (including approved redirects). Key issues to track include details on usage, ownership, categorization, data points collected, technology capabilities, revenue expectations, latency expectations, redirect limits and implementation expirations.

Data governance has become increasingly vital to enterprises, especially as data is being collected by a multitude of stakeholders, some even unknown. Preserving the integrity and consistency of your organization's data is crucial since this information is used to gain business insights. However, establishing a digital governance plan – managing multiple stakeholders, an increasingly complex marketing technology stack, and dealing with a changing regulatory environment – can be a challenge. With the right education and tools, the job can be made a lot simpler. In this slideshow, Mollie Panzner, SME on Digital Governance & Vendor Analysis at Ghostery, has identified 10 steps organizations can take towards establishing a proper data governance plan.