Find an IT Download

'Robert's Rules of Innovation' Excerpt

If your business is not innovating, it's dying. This book chapter lays out a checklist executives can use to ensure that innovation is an ongoing staple of the enterprise's culture.

1.5 MB | 3 files | null PDF,null DOC

With the straightforward warning to "innovate or die," Robert F. Brands and Martin J. Kleinman's "Robert's Rules of Innovation: A 10-Step Program for Corporate Survival" urges companies to make innovation an integral part of organizational culture.

The book encourages companies to avoid cutting budgets to the point where innovation simply isn't attainable. Based on 25 years of hands-on experience, Brand and Kleinman provide practical tips, reminders, and advice from experts to create sustainable innovation techniques.

This excerpt, entitled "The Innovation Checklist," explores each step of the innovation plan in detail and asks the kinds of questions that executives must answer in order to achieve growth through sustainable innovation processes.

The attached Zip file includes:

  • Intro Page.doc
  • Cover Sheet and Terms.pdf
  • Robert's Rules of Innovation Excerpt.pdf


Recent IT Downloads
Building a GRC Program: Assessing Stakeholder Needs and Readiness

This table outlines the top needs of each stakeholder group that can help guide your conversat...Read More

Recent IT Downloads
Guide to Cyber Threat Information Sharing

This publication provides guidelines for establishing and participating in cyber threat inform...Read More

Recent IT Downloads
Colocation Checklist

This checklist will help make sure you ask the important questions that will affect your coloc...Read More

Recent IT Downloads
Trustworthy Email

This document provides recommendations and guidelines for enhancing trust in email, including ...Read More