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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    Carl Icahn Adapts Pascal’s Wager to Dell Gambit

    Sometimes you have to step back and applaud a move that someone makes even though it is founded in...

    A Lesson in Difficult Personalities: Carl Icahn vs. Dell

    A lot of questionable behavior seems to be coming from some of the more affluent male population these days,...

    Preparing for Driverless Cars: Commuting Changes, New Work Habits,...

    At the Aspen Ideas Festival this week, a ton of scientists, artists, executives, and other smart folks are talking...

    With Windows 8.1, Surface RT Far Better for Business...

    I was an early user of Microsoft Surface RT, in fact, it was my carry-around laptop for nearly two...

    Intel Labs: Assuring Corporate Immortality

    This week was lab day at Intel, a company that uses its labs much more strategically than most. There...

    HP CEO Whitman’s Interesting PC and Printer Executive Move

    Meg Whitman replaced Todd Bradley as the head of the PC unit with Dion Weisler this week. This is...

    Cloudera Hires Smart and Brings on Industry Veteran Tom...

    Sometimes a company makes a move you simply have to applaud. It was just announced that Tom Reilly has...

    IBM Edge 2013 Day Two: Technologies That Are...

    Yesterday at IBM Edge, IBM showcased products and customers who spoke to how IBM could make and save customers...

    IBM Edge 2013: The World Is Being Shaped by...

    This week I’m at IBM Edge. This show has become impressively successful, going from around 2,000 attendees last year...

    TechEd 2013: Windows 8.1 Deep Dive

    One of the key presentations at TechEd 2013 has to do with Windows 8.1, formerly code-named Windows Blue. This...

    A Close-Up View of TechEd

    This is an interesting decade so for Microsoft, with interesting not necessarily indicating a good thing. The client market,...

    The Power of Dell Analytics Inside and Outside Dell

    This is my second of two pieces focused on Dell’s Annual Analyst event. Dell’s CMO, Karen Quintos, held a...