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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    Intel and Micron Just Made Every Tech Device You...

    Ten Recommendations for Simplified, Intelligence-Based Storage Management Intel and Micron just announced 3D XPoint, a new memory technology that...

    Chen’s AtHoc Acquisition, BlackBerry Turnaround Pull from Jobs’ and...

    Developing Tech: What's Next? BlackBerry is executing a fascinating turnaround; the strategy isn’t to recover the old BlackBerry as...

    So You’ve Been Relocated: Tools and Lessons

    Searching for a Job? Get the Most from Your Efforts I’ve just relocated to Bend, Ore., realizing that since...

    Google Sexist Scandal: How Analytics Could Land You in...

    Top 30 Oddball Interview Questions in the U.S., UK and Canada for 2015 Apparently, when people search on Google...

    The Three Musketeers of the PC Revolution

    Developing Tech: What's Next? It is interesting to watch major shifts in the technology market emerge. Often it takes...

    The Future of HP and HP Inc. Could Be...

    Six Ways to Overcome the Fear of Failure in Business Earlier this week, I posted a blog on the...

    Analysis of the HP Split: Why Does Anyone Think...

    Six Mistakes that Lead to Poor Enterprise Software Adoption I’m an ex-auditor and when I see moves like HP’s...

    EMC’s Interesting and Little-Known IT Transformation Workshop

    Five Trends Shaping the Future of IT EMC Consulting is an interesting and little-known organization inside of EMC and...

    Rick Perry, Undervalued Executive Skills, and Too Many Jerks

    Do You Work with a Bunch of Jerks? Last week, I was doing a segment for CNBC on the...

    IT Lessons Learned from the First 3D Printed Supercar:...

    Developing Tech: What's Next? Last week, I was one of a handful of people who saw the first 3D...

    Larry Ellison Claims the Cloud: ‘No One Can Compete...

    Five Ways to Prepare for the Enterprise Cloud This week I attended my first in-person presentation by Larry Ellison...

    Baseball Insider Corporate Espionage: Making Sure You Aren’t Next

    Top Seven Priorities for IT in 2015 With a successful major security breach happening nearly every month now, it...