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    Arthur Cole

    With more than 20 years of experience in technology journalism, Arthur has written on the rise of everything from the first digital video editing platforms to virtualization, advanced cloud architectures and the Internet of Things. He is a regular contributor to IT Business Edge and Enterprise Networking Planet and provides blog posts and other web content to numerous company web sites in the high-tech and data communications industries.

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    Best CRM Software & Solutions for 2021

    It is becoming increasingly difficult to function in the modern digital economy without some form of automated customer management....

    3 Types of CRM: Operational, Analytical, and Collaborative

    Customer relationship management software (CRM) is usually described in generic terms as a tool overseeing the enterprise’s interactions with...

    CRM Integrations & Capabilities

    As customer relationship management (CRM) platforms have become increasingly common in the enterprise, so have the number of integrations...

    Five Key Modules in CRM Platforms

    It’s fair to say that most CRM platforms these days do not consist of a single operational construct but...

    ERP vs CRM Software

    Many enterprises these days employ both customer relationship management (CRM) and enterprise resource planning (ERP) in the drive to...

    CRM Software Examples & Case Studies

    Customer relationship management software (CRM) would not be as popular as it is if it did not provide a...

    Why Security Needs to Automate, Too

    Let’s face it: Security does not like automation. Putting machines in control of things like provisioning, data access, backup...

    Laying the Groundwork for Modern IT Automation

    Enterprise IT is already highly automated, but just as you can never be too rich or too thin, you...

    How Will RPA Affect the Workplace?

    Probably the most interesting aspect of the current drive to automate the enterprise is robotics process automation (RPA). Although...

    Enterprise Automation as a Service

    Of all the transitions hitting the enterprise at the moment, none is probably more far-reaching and consequential than automation....

    Advantages & Benefits of CRM

    Customer Relationship Management (CRM) is quickly evolving from a valuable piece of software to a core function of the...

    CRM Database Integration & Uses

    The core element of any business application is data. Better data produces better results, and this is particularly relevant...