Top Online Privacy Predictions for 2012

1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9
Previous Next

Click through for seven privacy predictions for 2012, identified by TRUSTe.

With 2011 quickly coming to a close, TRUSTe, a leading online privacy solutions provider, recently unveiled its online privacy predictions for 2012. As online businesses grew in 2011 – through innovative technologies in advertising, cloud services and mobile apps – the call for online privacy rang loudly and repeatedly throughout the industry. TRUSTe predicts continued volatility in 2012, but also sees numerous opportunities for businesses to provide consumers with enhanced transparency, accountability and choice in the coming year. TRUSTe’s privacy predictions for 2012 cover a wide array of topics, including: location-based technology; emerging European regulations; the FTC and third party tracking; and privacy solutions for the fast-growing mobile market.

“With the collection and usage of consumer data spreading like wildfire across a myriad of emerging online businesses, 2011 was a year of extraordinary change for online privacy,” said Chris Babel, CEO of TRUSTe. “Along with the excitement about the potential of innovative online technologies, the industry was also forced to address both trepidation and concern for the safety and respect of consumers’ personal privacy. TRUSTe is pleased to share some of our privacy expectations for the New Year.”

Leveraging its unique vantage point, TRUSTe projects the following events in the year ahead.

More Slideshows:

Ten Tips for Better BI Reporting As more employees in a company become responsible for decision-making, easy access to reporting and analysis has become paramount.

Gamification: How 'Kid' Games Transform Business Keep these elements in mind as you help develop and deploy training modules and initiatives.

Online Privacy Policies Are Lengthy, Complicated and Reveal Alarming Trends Existing policies are highly complex, lengthy and written in language that is confusing for the average person to understand.


Related Topics : Cell Phones, GPS, Location-Based Services

More Slideshows

MobiquityContextAwareApps0x Context-Aware Apps: How to Super Charge Your Customer Engagement

Contextually aware apps are able to deliver tailored experiences in the form of timely, relevant and appropriate information, notifications and/or functionality. ...  More >>

mobile61-290x195 Twelve Winning Apps from the Google Fit Challenge

The winning apps from the Google Fit developer challenge range from a variety of fitness trackers to training and inspirational apps. ...  More >>

mobile34-190x128 Mobility: How It's Changing Our Lives

See how connected devices will disrupt traditional daily activities, starting with morning commutes and ending with late-night hangouts in front of the TV. ...  More >>

Subscribe to our Newsletters

Sign up now and get the best business technology insights direct to your inbox.

Thanks for your registration, follow us on our social networks to keep up-to-date