Gartner's top predictions for 2014 combine several disruptive topics that are set to have an impact well beyond just the IT function.
Digital business refers to business created using digital assets and/or capabilities, involving digital products, services and/or customer experiences, and/or conducted through digital channels and communities. Gartner's digital business predictions focus on the effect digital business will have on labor reductions, on consumer goods revenue, and on use of personal data. While these do not cover the sum total of digital business, they do highlight critical areas of medium to long-term impact.