The Evolution of Business Software: Focus on the Consumer
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The Mobile Boom
In an age where nearly two-thirds of Americans have cellphones – up from 35 percent just four years ago – the rise of mobile is another trend driving the evolution of business software. In 2014, mobile Internet usage surpassed PC access causing the biggest shift since the dawn of the Internet. Business software needs to think mobile by introducing applications and programs that meet the on-the-go nature of today's workforce and allow employees to stay connected from anywhere.
In the past decade, business software usage has evolved in a number of ways to meet the changing needs of organizations in the digital age. From how software is delivered to how it is installed and used, the concept of business software is being transformed by a number of cultural and technological developments that are ultimately leading to a shift in mindset: Instead of building software for management usage, it is increasingly being built with a primary focus on the end user.
In this slideshow, Marko Kovac, CEO and founder of Repsly, a B2B SaaS field-activity management company, will highlight the top trends and cultural shifts that stand out as being the driving force behind this change, including software delivery, the mobile boom, social media and Big Data, all of which have ultimately created a consumerization of business software.
Related Topics : Vulnerabilities and Patches, Resellers, Broadcom, Broadband Services, Supercomputing
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