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Four Steps to Ensure Your Big Data Investment Pays Off

  • Four Steps to Ensure Your Big Data Investment Pays Off-

    Acquire

    Implement the necessary infrastructure to acquire the data your company needs. This means investing in the solutions that will seek out the valuable data, not just the data that's readily available. Not all information is created equal, and it's important to make sure your business isn't wasting time with data that won't have any positive impact.

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Four Steps to Ensure Your Big Data Investment Pays Off

  • 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8
  • Four Steps to Ensure Your Big Data Investment Pays Off-4

    Acquire

    Implement the necessary infrastructure to acquire the data your company needs. This means investing in the solutions that will seek out the valuable data, not just the data that's readily available. Not all information is created equal, and it's important to make sure your business isn't wasting time with data that won't have any positive impact.

Big Data became the buzzword du jour to describe the vast collection of information that could be synthesized and used to help us make smarter decisions faster. But how do we profit from it? The steps to achieve Big Data benefits go far beyond just the initial data collection – that's actually the easy part. There are plenty of solutions out there to simply collect it and spit it back out with even more data, or "analysis" attached. The real challenge comes in finding ways to refine that analysis, and use it to a company's advantage and ultimately monetary gain. How do you separate out the noise and interpret the information in a meaningful way? The need to exercise judgment is critical.

In this slideshow by MetraTech's Chief Marketing Officer, Esmeralda Swartz, you'll learn about the four A's of Big Data, and how businesses can use them to ensure they're truly making the most out of what all the data has to offer.