Five Tips to Attract and Retain Customers with Mobile Technology

1 | 2 | 3 | 4 | 5 | 6 | 7
Next Five Tips to Attract and Retain Customers with Mobile Technology-3 Next

Though attracting new customers is a big part of the success of any business, don’t overlook the loyal customers that keep coming back, because if you don’t treat them right, you make it very easy for competitors to steal them away. Retention of existing customers is crucial to continued success. It’s also more cost-effective to retain customers than to constantly be searching for new ones. According to Flowtown, acquiring a new customer is six times more costly than retaining a current one. Use mobile technologies to enhance your loyalty efforts and keep your current customers coming back.

Today’s consumers are smarter, more empowered and better connected than ever before. With competitors only a few clicks away, few businesses are actually the “only game in town,” making it increasingly important — and challenging — for merchants to attract and retain customers.

The businesses that will come out on top are the ones that learn how to harness the power of mobile technology to attract and retain customers. Here are five tips, identified by Henry Helgeson, CEO of Merchant Warehouse, to get those customers coming through the door.


Related Topics : In Their Own Words: The Four Dark Horses for the Third Major Mobile OS Speak, HTC, Mobile Search, 3G, Location-Based Services

More Slideshows

Wearables How Wearable Devices Are Creating Innovation in the Workplace

Wearables are revolutionizing the workplace, with innovations that create a safer work environment or enhance the way professionals are able to go about their job. ...  More >>

infra100-190x128 Top 10 Strategic Technology Trends for 2017

Here are the top 10 strategic technology trends that will impact most organizations in 2017. Strategic technology trends are defined as those with substantial disruptive potential or those reaching the tipping point over the next five years. ...  More >>

Global33-290x195 2017 and Beyond: How Digital Innovation Will Impact the World

Digital innovation is by far the biggest influencer, changing the way we do just about everything, from shopping to communication to running a business. ...  More >>

Subscribe Daily Edge Newsletters

Sign up now and get the best business technology insights direct to your inbox.