Not Just an Add-On – More a Real Disrupter
Next-generation CPQ is like an iron fist in a velvet glove. In other words, it’s far more powerful than it first appears. But because it provides unprecedented agility to change the way a company goes to market, it can be highly disruptive – if and when required. It can be used to just replace older technology and still offer great operational efficiencies and cost savings. But think beyond this and you will be rewarded.
Next-gen CPQ provides a platform to quickly adapt and launch goods and services across a range of different market sectors. But it goes even further by supporting teams throughout the entire product and sales cycle. By ensuring orders are accurately configured, there are higher levels of consistency and fewer errors.
More specifically, CPQ will help reps guide the sales conversation by defining the order of questions and parameters of potential answers, while streamlining the process by showing or hiding options based on earlier selections.
Perhaps even more importantly, however, the process enables the business to experiment and find the right formula, the innovative products, commercial models and the most effective channels to market, enabling them to disrupt and lead the field. This capability ultimately provides the leadership team with the flexibility and agility it needs to react rapidly to changes in the market and identify the most efficient ways to fund growth.