Vidyo to Bring UltraHD to the Office

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    With pricing of UltraHD, also known as 4K, video equipment rapidly dropping, it’s only a matter of time before the next generation of high-definition video comes to the office. Intel and Samsung, for example, earlier this week announced that they would be driving the cost of UltraHD displays to under $400 by the end of this year.

    To facilitate that transition, Vidyo this week announced that it is not only adding support for UltraHD rendering, but also making available a software-only VidyoRoom SE offering that organizations can use to allow any client device to participate in a video conference.

    Mark Noble, vice president of strategic marketing for Vidyo, says that for all the usage of collaboration software, only a fraction of those meetings incorporate video. VideoRoom SE is designed to create a collaboration environment where support for video conferencing is baked into the environment, says Noble.

    Noble says that because Vidyo is a software-only approach to video, the company can add support for new video technologies much faster than rival offerings that rely on dedicated hardware.

    Vidyo is providing support for both the H.265 and VP9 standards for processing and compressing video streams. Future CODECs the company is currently building will substantially reduce the impact that 4K video has on IT infrastructure at the point of the client and the data centers via which that video is delivered.

    As the provider of the video technology that is used to enable services such as Google Hangouts, Noble contends it’s only a matter of time before people demand the UltraHD video experience that they will soon have at home, in the office. Rather than waiting for hardware vendors to support that transition, Vidyo says the whole point of having a software-only approach to video is to enable the layering in of additional advances with the least amount of disruption and expense possible.

    Mike Vizard
    Mike Vizard
    Michael Vizard is a seasoned IT journalist, with nearly 30 years of experience writing and editing about enterprise IT issues. He is a contributor to publications including Programmableweb, IT Business Edge, CIOinsight and UBM Tech. He formerly was editorial director for Ziff-Davis Enterprise, where he launched the company’s custom content division, and has also served as editor in chief for CRN and InfoWorld. He also has held editorial positions at PC Week, Computerworld and Digital Review.

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