Companies can achieve Big Data success by starting small and focusing on the highest leverage opportunities, which can usually be found in sales and pricing strategies. Successful Big Data applications should be able to answer key questions that fall under the business intelligence umbrella (such as, “How do I sell more products to an existing customer?” or “Can I extract a higher price for this specific transaction?”). The ability to answer these questions with Big Data insights can help organizations respond more quickly to their customers, and also enable them to drive sales volumes and increase revenue. Here are seven ways, identified by PROS, to change Big Data from a buzz word to an actionable opportunity.
Is there a real risk involved with relying on consumer-grade file-sharing and sync solutions in the enterprise, or are CIOs overreacting? ... More >>
Cloud and other advanced technologies are providing organizations with better insight and new options for such things as work-from-home programs. ... More >>
Sales automation solutions streamline the sales process and help sales reps work more efficiently and spend more time selling. ... More >>