Acronis Moves to Simplify Data Protection

Mike Vizard
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Top 10 Storage and Networking Trends for 2014

For a variety of reasons, backup and recovery over the years has not only become more complex, it’s become a lot more expensive. With the addition of multiple types of new platforms across the enterprise, backup and recovery offerings for each platform have proliferated.

Acronis wants to simplify backup and recovery with the release this week of backup and recovery software based on what the company dubs AnyData technology that not only supports any platform, but also includes universal restore, de-duplication, and application support as part of the base offering. As an extension of that capability, Acronis this week also announced Acronis Backup-as-a-Service, a cloud-based backup and recovery service based on the company’s AnyData technology that the company’s partners can deliver via a variety of cloud service providers that Acronis has partnered with to create the service.

Acronis CEO Serguei Beloussov says the next step for the company will be to extend its data protection reach into both the archiving and e-discovery spaces. As part of those capabilities, Beloussov says Acronis will soon add replication services to its cloud and provide IT organizations with tools to make managing snapshots of data sets simpler.

Beloussov says that not only has data protection become overly complex, it’s clear that different types of data need access to different classes of data protection services. Some data may need to be stored locally to facilitate quick recovery in an age when Big Data is increasingly making it challenging to back up data over a wide area network or recover it in a timely manner. Other data can be archived in the cloud because it rarely needs to be accessed, but for compliance reasons IT organizations need to be able to access it.

With data protection in general and backup and recovery in particular, there’s been a tendency to gouge customers for every little feature and platform that needs to be supported. Now the time has come to redefine what that base capability of backup and recovery software really needs to be; there are not only more platforms to support, but more varied types of data than ever.

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