The amount of effort being put into developing mobile apps is staggering. When designed correctly, mobile apps become competitive weapons that can give a business the upper hand in the battle for market share. But there's an obvious problem with the majority of apps: They're not very good. They might do the job, but they're missing key features that distinguish a truly effective and addictive app with a great user experience from a just "okay" app. If your app is missing any of these features, you need to rethink how and why you're designing and building for mobile.
In this slideshow, Alpha Software describes the seven features that all truly great apps share in common.
Headquartered in Burlington, MA, Alpha Software enables developers to rapidly create and deploy robust and secure business applications for mobile devices and personal computers. Thousands of developers have built tens of thousands of business applications using Alpha's development products.
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