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Layar
Layar provides technology that lets publishers and advertisers “activate their static print pages with digital experiences.”
Augmented reality (AR) goes way beyond Google Glass. Indeed, the sector is broad and exciting. It extends from what now is mundane – superimposing street names on a GPS display, for instance – to the truly exciting and innovative.
This slideshow presents examples of AR. More is on the way, including direct competitors to Google Glass. The bottom line is that AR can be integrated into applications, both consumer and business, in almost limitless ways. Google’s project indeed is a big deal – and these apps are as well.
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