Top Managed Service Provider Trends and Challenges

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Third-party offerings

MSPs are working smarter instead of harder. With low-touch, high-value, high-margin solutions in their product portfolios, MSPs are making more money without having to spend any valuable additional resources. Third-party offerings, such as cloud-based email archiving, generate a line of monthly recurring revenue that complements the products MSPs are already providing and increases their email-based RPU. 94.5 percent of respondents said products in their company's portfolio generate consistent monthly recurring revenue with high margins.

Sonian, a pioneer in cloud-based email archiving, surveyed a wide range of managed service providers (MSPs) to gain insight into their current challenges and the strategic approaches they're using to generate new business and build relationships with partners.

The population consisted of various types of MSPs that manage enterprise and SMB accounts for a variety of customers. Respondents included professionals in executive business development, sales, marketing and product management roles. The survey targeted MSPs in North America, but also had broad promotional reach online, via email and through social media.

Despite the diverse population of respondents, the survey unveiled a common and consistent theme: MSPs want to increase revenue and find partners who will provide the support for success. In the survey, MSPs acknowledged the solutions must meet the ever-evolving needs of their customers, provide healthy margins, and reduce the need for additional resources.

In this slideshow, Greg Arnette, founder and CTO, Sonian, discusses the survey findings in more detail.

 

Related Topics : A Big Market for Big Data Jobs, Midmarket CIO, IT Management Automation, SharePoint, Technology Markets

 
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