Tip #1: Start with the Infrastructure Layer
First and foremost, you have to put the same level of thought and care into protecting your data no matter where it lives. There are essentially three tiers of managing data protection and recovery in a cloud environment. The first happens at the infrastructure layer. These are the components that should be covered in your vendor agreements, including the uptime availability guarantees and overall accessibility for the application itself (not the data).
This information should help organizations develop a contingency plan outlining what the next steps are in case of an outage or data loss event. Make sure you understand the intricacies of your data and select the data backup and recovery vendor that can solve the pain points you are most likely to encounter.