With less than five minutes to make a great first impression during an interview, it's critical that you have a solid answer to pitch yourself to others.
Cut the Fluff
Step #4: Cut the fluff.
To keep your audience's interest, cut anything that may be considered unnecessary. To do this, tailor your general elevator pitch to fit the particular role you're applying for, professional you're speaking to -- you get the idea. Use the company's job description to guide your speaking points and just address the skills, knowledge, or experience it references.
To further cut down your elevator pitch, practice it with a colleague and have them identify any excess or irrelevant information. Sometimes the best way to perfect something is to request a little help from a third party.