The 10-hour battery stamina of the iPad means that you can leverage it for your social media interactions without constantly worrying about it running out of juice. Businesses are now aware of the importance of engaging their customers on an individual level via sites such as Facebook and Twitter. And while enterprises have the budget to pay dedicated specialists to perform these tasks, the responsibility in SMBs usually falls on the shoulders of employees in the sales and technical departments. On this front, the iPad makes an excellent platform, with dedicated clients for just about every social network out there. Safari works well, too.