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Buyouts take social purchasing to a new level

  • Buyouts take social purchasing to a new level-

    Google is heavily rumored to be keen on purchasing Groupon, a company which sends users offers on products and services, but rather than providing a coupon, manages the transaction, taking a share of the proceeds. We expect a similar impact on this model from a Google acquisition as we saw with mobile advertising, when it purchased AdMob.

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Buyouts take social purchasing to a new level

  • 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12
  • Buyouts take social purchasing to a new level-10

    Google is heavily rumored to be keen on purchasing Groupon, a company which sends users offers on products and services, but rather than providing a coupon, manages the transaction, taking a share of the proceeds. We expect a similar impact on this model from a Google acquisition as we saw with mobile advertising, when it purchased AdMob.

As 2010 draws to a close, Juniper Research has drawn up a list of predictions for the coming year, all neatly wrapped up as the top trends for the mobile and wireless industry for 2011.  A free report detailing the findings is available to download from the Juniper website today.

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