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Seven Truths About Social Media

  • Seven Truths About Social Media-
    Social media isn't simply about setting up an account and hoping that people will automatically or magically join or follow you. A clear strategy is required.

    A good plan will involve all the major social networking sites. The best plan will attempt to cross-cultivate participants across the various networks.
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Seven Truths About Social Media

  • 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8
  • Seven Truths About Social Media-5
    Social media isn't simply about setting up an account and hoping that people will automatically or magically join or follow you. A clear strategy is required.

    A good plan will involve all the major social networking sites. The best plan will attempt to cross-cultivate participants across the various networks.
MahThere is no set template or formula to creating a social media strategy; the correct approach depends very much on the products and services sold by your company, as well as your objectives. With this in mind, our Paul Mah cut straight to the common denominators -- the truths about social media. For more on how to make the effort meet your company’s objectives, check out Paul's accompanying blog, Propel Your SMB Forward Using Social Media.

 

Also be sure to check out pointers from Burson-Marsteller on how to accomplish one of Paul's bylaws, Monitor You Success.