Five Tips for Closing the Enterprise Mobility Gap

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Five Tips for Closing the Enterprise Mobility Gap-3

Five-Star Apps Are Contextually Aware

Mobile apps can provide rich contextual experiences by leveraging new technology such as location services, beacons, push notifications, and cameras and other sensors (e.g., GPS, accelerometer, gyroscope). Unlike web apps, mobile apps can work offline and use new app logic to tie all of these things together to create a personalized and intuitive user experience. Mobile apps can also leverage who, what, where, and when to engage users in new ways that web apps could never deliver.

When it comes to enterprise mobility, many businesses are still struggling to be successful. According to recent Gartner research, enterprises are currently deploying on average less than 10 apps but will need more than a thousand apps to meet future business demands. It's clear there is a "mobile gap" between where companies are today and where they need to be. The question is: Why are so many companies still lagging behind?

The main culprit is that enterprise IT infrastructure is designed for web-based business activities, not for the needs and demands of a mobile environment. Without the right infrastructure, the essential business of app development ends up taking more time, money, and resources, leaving businesses behind the eight ball.

So, how can businesses close the enterprise mobility gap? To get started, consider these five tips provided by Sravish Sridhar, founder and CEO of Kinvey.

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