Enterprise Investment in Mobile Initiatives Is on the Rise

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Companies are moving away from publicly available apps in favor of ones that are custom-built for their needs. 81.0 percent of organizations will deploy custom apps in the next 12 months. 40.2 percent will utilize a third party (such as a systems integrator) to develop apps on their behalf, and 40.7 percent will develop custom apps themselves. Currently, 57.0 percent of organizations deploy apps that are downloadable from public app stores, but over the next 12 months, that number will drop to 44.9 percent.

Zenprise®, Inc., a leader in mobile device management (MDM) security and innovation, recently released the results of a survey that polled 501 IT professionals on their mobile initiatives. Findings reveal that organizations are taking proactive and innovative approaches to their mobile strategies. Organizations are investing in mobile business initiatives, developing mobile apps, and getting a return on their investment.


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