Enterprise Investment in Mobile Initiatives Is on the Rise

1 | 2 | 3 | 4 | 5 | 6
Next Enterprise Investment in Mobile Initiatives Is on the Rise-3 Next

23.4 percent of respondents reported generating a monetary return-on-investment (ROI) on their mobile initiatives. Of those who reported a monetary ROI, on average, every dollar spent on mobile returned $1.67. The most oft-cited primary benefit of mobile initiatives was competitive differentiation, at 31.8 percent. Another 18.9 percent of respondents cited an increase in revenue.

Zenprise®, Inc., a leader in mobile device management (MDM) security and innovation, recently released the results of a survey that polled 501 IT professionals on their mobile initiatives. Findings reveal that organizations are taking proactive and innovative approaches to their mobile strategies. Organizations are investing in mobile business initiatives, developing mobile apps, and getting a return on their investment.


Related Topics : GPS, GSM, Master Data Management

More Slideshows

mobile84-290x195 Enterprise Mobility Management Myth Busters: Users vs. IT Reality

We see time and time again, with things like shadow IT, that users don't always have the same level of appreciation for or understanding of why we need device management tools. ...  More >>

mobile83-290x195 10 Myths About Virtual Mobile Infrastructure

Knowing that enterprise mobility users are overwhelmingly dissatisfied, let's examine the myths that might deter organizations from trying VMI. ...  More >>

Wearables6-290x195 5 Business Operations Transformed by Wearables

Mobile has revolutionized business and now wearables and intelligent automation are furthering a redesign of interactivity among employees, assets, tools and customers. ...  More >>

Subscribe Daily Edge Newsletters

Sign up now and get the best business technology insights direct to your inbox.