Start by identifying two to three Big Data technology providers that warrant a closer look.
Even though big global brands appear to be making all of the news and noise surrounding Big Data, the powerful computing necessary to run business analytics is not out of reach for mid-market companies. That’s good news for those who may be thinking about investing in Big Data solutions in order to gain fresh insight into their customers' experiences, expectations and buying habits.
According to industry analysts, spending is expected to more than triple in the near term, from $867M in 2012 to $3.6B in 2016. Fortunately, there are a number of cost-effective ways SMBs (small and mid-market business) can cash in on the Big Data revolution. ICC, a nationally recognized enterprise technology leader, has outlined six steps mid-market companies can take to assess whether a Big Data solution is within reach.
An eWEEK Property
Copyright 2019 Quinstreet Inc. All Rights Reserved.
Advertiser Disclosure: Some of the products that appear on this site are from companies from which QuinStreet receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. QuinStreet does not include all companies or all types of products available in the marketplace.