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Big Data: Eight Facts and Eight Fictions

  • Big Data: Eight Facts and Eight Fictions-

    Fact #1: You are Big Data. Much of the world’s Big Data is created as metadata from users’ smartphones and GPS traffic.

    Every day you create metadata with smartphones that enable GPS location services. Every picture you take, every website you visit, every route you map creates metadata that is stored and available for analysis. With more than five billion mobile phones in use, including more than one billion smartphones in 2012, according to research firm Strategy Analytics, it’s no wonder that many enterprises and government organizations are interested in gleaning valuable content from the information.

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Big Data: Eight Facts and Eight Fictions

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  • Big Data: Eight Facts and Eight Fictions-2

    Fact #1: You are Big Data. Much of the world’s Big Data is created as metadata from users’ smartphones and GPS traffic.

    Every day you create metadata with smartphones that enable GPS location services. Every picture you take, every website you visit, every route you map creates metadata that is stored and available for analysis. With more than five billion mobile phones in use, including more than one billion smartphones in 2012, according to research firm Strategy Analytics, it’s no wonder that many enterprises and government organizations are interested in gleaning valuable content from the information.

As with cloud computing, Big Data is a hot topic around the business right now. Expectations for what it can achieve often reach into the stratosphere. At the same time, the overwhelming amount of data involved is daunting and can seem like an insurmountable obstacle. So what is Big Data, where does it come from, and what can you actually do with it? ThreatTrack Security has identified eight facts and eight fictions regarding Big Data.