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5 Ways to Boost Productivity with Content Automation

  • 5 Ways to Boost Productivity with Content Automation-

    Don’t Rely Solely on an ECM System

    Enterprise Content Management (ECM) systems are designed to facilitate collaboration on files, and they work well for that purpose. But too many companies rely on ECMs to handle content automation, and they weren’t built for that task. Find a solution that is specifically designed to facilitate content automation.

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5 Ways to Boost Productivity with Content Automation

  • 1 | 2 | 3 | 4 | 5 | 6 | 7
  • 5 Ways to Boost Productivity with Content Automation-4

    Don’t Rely Solely on an ECM System

    Enterprise Content Management (ECM) systems are designed to facilitate collaboration on files, and they work well for that purpose. But too many companies rely on ECMs to handle content automation, and they weren’t built for that task. Find a solution that is specifically designed to facilitate content automation.

Businesses now have access to an array of digital channels they can use for customer outreach and new business development. The huge growth in mobile devices, emergence of social media platforms and other forms of electronic communication allows companies to affordably distribute content and generate new business on a scale that a print-only strategy just can’t match.

But the transition from a print-focused to a digital-first content distribution strategy can be challenging. Many companies find that the processes they’ve long relied on for creating, approving, publishing, distributing and tracking print content don’t work for distribution on digital platforms. According to a recent Quark-InfoTrends content usage survey, companies are still struggling to maximize content distribution efficiency.

An effective content automation solution can ease the transition, helping companies preview and approve content across all platforms and media types. With the right content automation strategy, companies can significantly boost productivity. In this slideshow, Quark shares five ways to improve productivity with content automation best practices.