As hundreds of tech workers join the ranks of the unemployed, Mitch Paioff, author of "Getting Started as an Independent Computer Consultant," says many of those individuals will oft for self-employment. In this book, Paioff shows technology professionals how to start, promote and manage a successful computer consulting business.

The accompanying document is the complete Chapter 4 of that book. Entitled "How to Market Yourself Effectively," this chapter encourages upcoming consultants to have a "Unique Selling Proposition," prospect for leads, advertise and sell yourself well.

The attached Zip file includes:

• Intro Page.doc
• Cover Sheet and Terms.pdf
• Chapter 4.pdf