SugarCRM Grows More Social

IT organizations tend to think of open source applications as stand-alone environments, given the nature of the way they are developed.

But the folks at SugarCRM, a provider of an open source customer relationship management (CRM) application, want to drive home the point that open source software can be just as integrated as any other application.

The formal release today of version 6.1 of SugarCRM has added support for Twitter feeds, updated its own internal social-networking software, called Sugar Feeds, added support for Microsoft Outlook 2010, the Google Chrome browser and made available a version of its software that runs natively on the Apple iPad.

When it comes to social networking, it's important to remember that though your application might have that capability embedded, most customer activity is still taking place on public social networks.

 

So when it comes time to evaluate your CRM system, the most important thing to remember might not be how well the application can "chatter" with itself, but rather how well it communicates with others.

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