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Another Reason Why We Need More Women Making the Decisions

Don Tennant
Slide Show

10 Negotiation Tips for Women

Tips from "A Woman's Guide to Successful Negotiating."

I've written a lot over the years about the disproportionately low number of women in executive positions, and the negative impact that condition has on business. Here's another reason why we need more women making the decisions: We wouldn't be wasting so much time and money on in-person meetings.

 

According to a survey of more than 2,600 Americans conducted by Harris Interactive on behalf of TeamViewer, a German online meeting software provider, women are more likely than men are to see the benefits of taking their meetings online, and are more demanding about the experience. Specifically, women are more likely than men to take the position that:

 

  • They could save money in transportation costs (78 percent vs. 71 percent)
  • You don't have to waste time traveling to meetings (77 percent vs. 71 percent)
  • Online meetings are less nerve-racking (37 percent vs. 26 percent)
  • People are less distracted (22 percent vs. 16 percent)

 

When asked about the characteristics most important for an online meeting host to have, women proved much more demanding than men in almost every category, including:


 

  • Organization (81 percent vs. 68 percent)
  • Being fast-paced (64 percent vs. 52 percent)
  • Respectfulness (60 percent vs. 50 percent)
  • Fairness (57 percent vs. 51 percent)
  • Decisiveness (40 percent vs. 34 percent)
  • Cleverness (17 percent vs. 12 percent)

 

Fair warning to anyone who ventures to host an online meeting: Women are also more demanding than men are about the demeanor and appearance of the host. Fifteen percent of women said hosts of online meetings should be passionate, and 5 percent said the hosts should be attractive. I guess the message for unattractive people is to stick to hosting conference calls.


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