Data Integration Market Focuses on ... err ... Integration

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It's Thanksgiving, and that means if you're U.S.-based, you're probably ate too much yesterday. That's OK -- just offset it with a little more exercise and healthy lunches next week.


Since we're on the topic, why not enjoy your salad while attending a live webinar next Thursday on data integration. Gartner analyst Ted Friedman will discuss the data integration tools currently on the market, how these tools will most likely evolve and what value data integration technologies add to the broader context of information management.


The free event is sponsored by Business Objects, but to register, you'll need to provide your name, address, phone and e-mail information. Its scheduled for Nov. 29, at 12 p.m. Eastern time, 9 a.m. pacific time.


Friedman was the author of Gartner's recent Magic Quadrant report on data integration leaders. It's interesting that Business Objects would sponsor the event, because Gartner placed Business Objects -- along with Microsoft and Oracle -- in the "Challengers" quadrant. Only IBM and Informatica made the cut for the Leaders quadrant.


Until recently, data integration players focused primarily on niches -- you had to buy from multiple vendors to create a solution that addressed a full range of data integration requirements, Friedman recently told destinationCRM. That's not what customers want, however. They want to buy a portfolio of tools from one vendor. The main reason IBM and Informatica are leaders in this space is that they aim for complete data integration suites that bring together the various data integration tools -- ETL, data profiling and cleansing and data replication.


So, ironically enough, the data integration tools of the future will be more ... integrated.


You can find a copy of the complete October report reprinted online at Business Objects or Informatica.