Customer-relationship management (CRM) is a blanket term that covers the management of sales, opportunities and customer relations, as well as marketing information and processes. CRM brings the efficiency of technology into the otherwise highly interpersonal and hands-on art of sales with a variety of tools that allow the user to log, track and report on sales activities or other customer, vendor or partner contact. CRM is a leading market for open source and SaaS adoption, particularly by SMBs.
What’s new and popular in our professional business community
More From The Web
-
Yahoo Tech
-
eWEEK
-
Yahoo Tech
-
InformationWeek
-
CIOL
Articles & Interviews
The Dawning of the IT Automation Era
Over the next five years, IT automation will overtake offshoring as the next major efficiency trend in IT. For many companies, offshoring has been a way to reduce IT costs by lowering the cost of labor and facilities. However, offshoring is demonstrating diminished returns as IT infrastructure... More >
Social CRM: It's Not About You, It's About Your Customers
Ann All spoke with Brent Leary, a CRM industry analyst, advisor, author, speaker and blogger . He is co-founder and Partner of CRM Essentials LLC , an advisory company with a client list including Research In Motion, Sage, Microsoft, Intuit, Cisco and the state of Georgia's Depart of Economic... More >
Improving Customer Experience: Why Is Execution So Hard?
This is the second half of Ann All's interview with Lior Arussy, founder of the Strativity Group , which provides proprietary research tools, strategic analysis, business planning and customer experience innovation design to help its clients operationalize profitable customer experience... More >
The 8 Benefits of Adopting SFA
This checklist provides a list of the benefits sales force automation (SFA) brings; if three or four address pain points in your company, then you're probably ready to bring SFA into your organization.
CRM without Compromise: A Strategy for Profitable Growth
Learn how organizations can maximize their results by taking a more structured, holistic approach to CRM across the enterprise to promote sustainable, profitable growth.
Intuit Launches CRM for SMBs
Intuit has released a CRM application called Customer Management aimed at the same small businesses that use its Quicken and QuickBooks applications, reports VentureBeat . That puts it into competition with CRM vendors such as Salesforce.com. The story says CRM applications for SMBs tend to be stripped-down versions... More >
Union Bankshares Corp. Chooses CoreTrac's ResourceOne
According to this press release , Union Bankshares Corp. of Virginia has chosen CoreTrac's ResourceOne to track sales opportunities, develop marketing campaigns and enhance customer service. The company says ResourceOne is an easy-to-use and affordable CRM/Sales Force Automation solution that is designed for community... More >
Dell, Salesforce Team Up on CRM
Dell and Salesforce.com will sell customer relationship software under a new agreement that targets small and medium-sized businesses. The deal allows Dell to promote Salesforce's products as part of its own service business, and Salesforce gets the opportunity to pitch its products to businesses in the market for Dell... More >
Related Topics
Resource Centers
- Mobile Computing Optimization
- Data Warehousing for Business Intelligence
- Virtualization & Business Continuity
- Data Loss Protection
- Cost Cutting through Server Consolidation
- Optimized Infrastructure
- Security Information and Event Management
- Tape Storage
- Data Deduplication
- Business Intelligence
- Laptop Security
- Data Center Management
- Power Supply Solutions
- Decision Management
- Greening IT with Server Consolidation
- Data Management Solutions
- Information Management
- Network Optimization
- Security SaaS Solutions
- Applications for Mid-size Businesses
- Enterprise Manager
- Data Management
- Tablet PCs
- Application Grid
- Service Oriented Architecture (SOA)
- Responding to Change
- Energy Efficiency
-
Energy Efficiency
Best practices to optimize computing ability while minimizing power costs.
-
Laptop Security
Answers to the ongoing challenges of the mobile office: to work anywhere, securely and efficiently.
-
Business Intelligence
Best-practice tools, strategies and technologies for determining and managing the data you need to make better business decisions.
-
Optimized Infrastructure
Hardware and software tools to create an enterprise infrastructure for data and business optimization.
Windows 7 Upgrade Project Kit
Moving to Windows 7? The Windows 7 Upgrade Project Kit is the ideal support tool for managing all phases of an organizational upgrade to Windows 7. The tools and templates in this kit will help you develop a strategy and map out the implementation tactics which link your Windows 7 deployment to your company's bottom line.
All About Reducing Your IT Costs
Looking to cut costs? Use this research-driven Excel tool to pinpoint which IT cost reduction measures best fit your needs.