CRM

 
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Resource Center
Customer relationship management (CRM) is a blanket term that covers the management of sales and opportunities, and customer relations, as well as marketing information and processes.

CRM brings the efficiency of technology into the otherwise highly interpersonal and hands-on art of sales, with a variety of tools that allow the user to log, track and report on sales activities or other customer, vendor or partner contact.

Check in to the CRM Resource Center for the latest information on new product releases, vendor profiles, and tips on leveraging CRM for more sales, along with saavy commentary from today’s hottest technology writers.

 
  Key Concepts: customer relationship management systems, SaaS CRM solutions, CRM deployment scenarios  
:: Recent Insights on CRM ::
 

Sage Makes Good in CRM-ERP App Integration

Source: CRN

According to this article, Sage Software is making good on its promise to integrate its CRM applications with other Sage products. Sage hopes the strategy will create new ...

Chrysler Execs Take on Customer Service

Source: DMNews.com

Chrysler is revving up its "Customer First Call Campaign." The company's top 300 executives will make customer service calls to people who have purchased a vehicle within the past ...

SaaS May Not Be Best Choice for CRM

Source: destinationCRM.com

Author J. David Lashar questions just how much SaaS for CRM really saves. Lashar suggests that the limited scope and implementation that is characteristic of SaaS may actually ...

Zoho Releases Enterprise CRM

Source: DMNews.com

According to this article, Zoho CRM - Enterprise Edition, an on-demand application, is now available. It integrates with Zoho Sheet, but other apps are on the way, says Raju ...

Microsoft Challenges Salesforce with Pricing, Storage

Source: eWEEK

In an effort to challenge Salesforce.com, Microsoft is pushing aggressive prices and storage options for its Dynamics CRM Online package. Through the end of 2008, the Professional ...

Dynamics CRM Online Goes Live

Source: IT Business Edge Blogs

Microsoft this week took the wraps off its Dynamics CRM Online, undercutting Salesforce.com's prices ...

Microsoft VP Not Impressed with Salesforce-Google

Source: InformationWeek

According to Microsoft VP Chris Capossela, the recently announced Salesforce For Google Apps is "opportunistic," "uninteresting," and a "publicity stunt." Capossela bets that 100 ...

Tool Connects Google Maps and CRM Systems

Source: TMCnet.com

CRM Works and iCatchIT have created a tool called SMaps that provides real-time connection between CRM systems and Google Maps. Currently, the interface is supported by Sage CRM ...

Sage's New Strategy Merges Web 2.0 with CRM

Source: News.com

Hoping to hold its own against Microsoft and Salesforce.com, Sage is adding Web 2.0 functionality to its CRM products. Sage's Mike Lorge says a big part of the company's new ...

Microsoft, EDS Partner to Help Call Centers

Source: Seattle Post-Intelligencer

Hoping to get its business applications into larger companies, Microsoft is partnering with EDS to market its Dynamics CRM software to call centers. EDS will begin offering the ...

 
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