Social Recruiting Heats Up in Competitive Job Market

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Qualified job seekers should note the increasing importance of their total social presence beyond LinkedIn. Ninety-three percent of recruiters report reviewing candidates' social profile in the hiring process. Forty-two percent have reconsidered a candidate based on content from social profiles.

  • Illegal drug usage meets with the most universal disapproval, with 83 percent of recruiters reporting a negative reaction to such posts.
  • Sexual posts (70 percent) and profanity (65 percent) are also frowned upon by recruiters -- a five percent jump from the 2012 survey.
  • In a year of numerous high-profile gun-related incidents, gun references trigger negative reactions among 50 percent of recruiters. However, a majority of recruiters (65 percent) remain neutral toward overtly political posts.

Jobvite, a leading recruitment platform for the social web, recently announced the results of its annual Social Recruiting Survey. Now in its sixth year, the Jobvite annual Social Recruiting Survey was completed in July 2013 by more than 1600 recruiting and human resources professionals.

"It's no longer a question of 'are recruiters using social media?'" said Dan Finnigan, president and CEO of Jobvite. "It's a question of how. We've seen a significant jump in social media engagement over the years; in 2013, it's a given. Companies are ready and willing to pay for the best talent, and now they're looking for ways to optimize spend on their recruiting programs to find those people. Social recruiting provides a way to quickly and easily find those 'under the radar' candidates -- people who might not be actively looking for a role, but who are a perfect fit for open positions at your company. This data speaks to the power of social recruiting, and it is exciting to think about what's on the horizon."

 

Related Topics : A Big Market for Big Data Jobs, Midmarket CIO, IT Management Automation, SharePoint, Technology Markets

 
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