Social, Mobile, Cloud and Information: The Building Blocks of Tomorrow’s Technology Platform - Slide 3

Email     |     Share  
1 | 2 | 3 | 4 | 5
Next Social, Mobile, Cloud and Information: The Building Blocks of Tomorrow’s Technology Platform-3 Next

Mobile computing is forcing the biggest change to the way people live since the automobile. Mass adoption forces new infrastructure, it spawns new businesses, and it threatens the status quo.

For business, the opportunities — and the stakes — are high. To a retailer, the same device that navigates a customer into a store can redirect the final sale to the competition. To a bank, the mobile phone is a new wallet that could make the credit card obsolete. To a sales organization, mobile computing keeps salespeople out in the field talking to customers. To a medical caregiver, a patient's vitals and behaviors may be constantly monitored, which increases the effectiveness and efficiency of treatment. Every industry is affected.

However, mobile does not stand alone as an isolated phenomenon. People will interact with multiple screens working in concert. Sensor data will transparently enhance the experience, integrating the virtual and physical worlds contextually. The information gathered in this immersive world will have tremendous value and, ultimately, the lasting relationship will be between a user and a cloud-based ecosystem.

A nexus of converging forces — social, mobile, cloud and information — is building upon and transforming user behavior while creating new business opportunities, according to Gartner, Inc.

Although these forces are innovative and disruptive on their own, together they are revolutionizing business and society, disrupting old business models and creating new leaders. As such, the nexus of forces is the basis of the technology platform of the future.

"In the nexus of forces, information is the context for delivering enhanced social and mobile experiences," said Chris Howard, managing vice president at Gartner. "Mobile devices are a platform for effective social networking and new ways of work. Social links people to their work and each other in new and unexpected ways. Cloud enables delivery of information and functionality to users and systems. These forces of the nexus are intertwined to create a user-driven ecosystem of modern computing."

Mr. Howard explained that not that long ago, people's most sophisticated computing experience was at work, and computing was limited at home. Now, in most cases, the opposite is true. The consumerization of IT is a result of the availability of excellent devices, interfaces and applications with minimal learning curves. As a result of using these well-designed devices, people have become more sophisticated users of technology, and the individual has been empowered. People expect access to similar functionality across all their roles and make fewer distinctions between work and non-work activities.


Related Topics : In Their Own Words: The Four Dark Horses for the Third Major Mobile OS Speak, HTC, Mobile Search, 3G, Location-Based Services

More Slideshows

Global33-290x195 2017 and Beyond: How Digital Innovation Will Impact the World

Digital innovation is by far the biggest influencer, changing the way we do just about everything, from shopping to communication to running a business. ...  More >>

IT_Man85-290x195 Business in the Front, Balance All Around: Working with Gen Z

In order to attract Gen Z talent, employers will need to take into account that this group of the workforce may expect a different set of benefits. ...  More >>

mobile92-290x195.jpg Why and How to Build an Enterprise App Store

Enterprise app stores provide a single "shopping experience" for employees and support both a BYOD model and a self-service IT model. ...  More >>

Subscribe to our Newsletters

Sign up now and get the best business technology insights direct to your inbox.