Debunking Seven Mobile App Management Myths - Slide 3

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False. In addition to distributing apps, enterprise app stores can also be used to distribute content – e.g., videos, documents, etc. What better way to get your content noticed by your users, including your ecosystem partners, than by having a badge appear on your custom branded enterprise app store that is installed on a user’s device. Also, while your app might not be done, there might be other departments in your company that are further along with custom mobile app development. A custom branded enterprise app store would be a boon for those departments.

With an exploding smart device market (1.3B units will be sold in 2015) and Gartner predicting that by 2015 mobile application development projects for smartphones and tablets will outnumber native PC projects by a ratio of 4-to-1, Nikfar Khaleeli, director of product marketing at AppCentral, has taken the time to set the record straight about seven common myths surrounding mobile app management.


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