Top 10 Requirements Management & Development Trends for 2012 - Slide 6

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Trend: Business analysts will enhance skills to make their business case to stakeholders.

Far too many talented BAs have been missing the mark in their interactions with stakeholders and it’s time they polished their delivery. In 2012, BAs will need to step up their game, not only in presentation and communication skills, but being proactive in articulating the value of the projects they propose in order to make effective business cases to stakeholders. Optimally, BAs should take on almost a leadership role that will force them to increase their level of interaction as well as the level of people with whom they interact to really sell the benefits of the product — and the contribution of business analysis — to the organization.

To achieve organizational goals in the challenging economic environment of 2012, effective requirements management and development (RMD) also known as business analysis will demand a broader perspective in order to drive full business impact. Business analysts will need to take a three-dimensional approach to fully capture requirements, which organizations recognize as the foundation of successful project and contract delivery. This theme underlies the 2012 Top 10 trends for RMD, which were determined by a global panel of ESI International senior executives and subject matter experts.

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