Minding the E-commerce Analytics Gap

Share  
1  |  2  |  3  |  4  |  5  |  6  |  7  |  8  |  9  |  10
Previous Next

Click through for results from a survey on e-commerce analytics, conducted by Endeca, a provider of e-commerce software.

Topics : Vulnerabilities and Patches, Resellers, Broadcom, Broadband Services, Supercomputing

While the Web has become more strategic for almost every business it touches, it’s also becoming clearer that when it comes to making e-commerce decisions, a lot of businesses are flying blind.

A new survey of 228 IT and marketing professionals conducted by Endeca, a provider of e-commerce software, finds that business executives are making decisions without being able to see all the relevant data. Worse, many of them have to wait days, sometimes months, for IT departments to make changes to analytics tools they use when business requirements change. That means that in a world where e-commerce transactions take place in real time, many business managers are relying on analytics tools that were designed for a different era with predictable results.

 

More Slideshows

Misc50-290x195 Six Ways File-Sharing Apps Have Failed the Enterprise

Is there a real risk involved with relying on consumer-grade file-sharing and sync solutions in the enterprise, or are CIOs overreacting? ...  More >>

EvolveIPWorkFromHome0x Six Tips for Creating a Productive Work-from-Home Program

Cloud and other advanced technologies are providing organizations with better insight and new options for such things as work-from-home programs. ...  More >>

CallCenter3-190x128 How to Select a Sales Automation Solution

Sales automation solutions streamline the sales process and help sales reps work more efficiently and spend more time selling. ...  More >>

Subscribe to our Newsletters

Sign up now and get the best business technology insights direct to your inbox.