Minding the E-commerce Analytics Gap

Share  
1  |  2  |  3  |  4  |  5  |  6  |  7  |  8  |  9  |  10
Previous Next

Click through for results from a survey on e-commerce analytics, conducted by Endeca, a provider of e-commerce software.

Topics : Vulnerabilities and Patches, Resellers, Broadcom, Broadband Services, Supercomputing

While the Web has become more strategic for almost every business it touches, it’s also becoming clearer that when it comes to making e-commerce decisions, a lot of businesses are flying blind.

A new survey of 228 IT and marketing professionals conducted by Endeca, a provider of e-commerce software, finds that business executives are making decisions without being able to see all the relevant data. Worse, many of them have to wait days, sometimes months, for IT departments to make changes to analytics tools they use when business requirements change. That means that in a world where e-commerce transactions take place in real time, many business managers are relying on analytics tools that were designed for a different era with predictable results.

 

More Slideshows

infra21-190x128 What International Conferencing Trends Tell Us About the World

The conference call is a common business practice across the globe. But can conferencing usage help us learn about cultural trends? ...  More >>

Social5-290x195 Four Ways to Unlock Value from the Internet of Things

IoT examples can be categorized into four basic usage scenarios, each of which presents clear business opportunities for end-user organizations. ...  More >>

Analytics7-290x195 Six Big Business Intelligence Mistakes

If you are planning a BI investment in the near future, here are six common mistakes that you need to avoid to ensure your investment is an effective one. ...  More >>

Subscribe to our Newsletters

Sign up now and get the best business technology insights direct to your inbox.