Top 10 Reasons to Embrace Workshifting - Slide 5

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Organizations seeking to hire skilled workers have always faced tough competition — and this will only increase as the economy recovers, baby boomers retire and generational change brings large numbers of highly desirable technology-savvy workers into the labor force. Workshifting both expands recruitment beyond its traditional geographical constraints, and helps companies compete more effectively for in-demand candidates, consultants and contractors by offering a more appealing work experience.

When work becomes fully mobile and location-independent, hiring need no longer depend on where a candidate, consultant or contractor currently lives, or on their willingness to relocate. If the best candidate lives in another state, overseas, no problem; they can still be integrated easily into the company’s operations and participate fully in its business.

According to Citrix, computing should make things possible — not impose constraints. Organizations should have the flexibility to place personnel wherever they’re needed, whenever the need arises, and not be bound by rigid IT infrastructures. Information and IT resources should flow easily to the workers and locations that can get them done most efficiently, rather than being locked in place due to concerns about security and manageability. People should be free to choose the ideal place and time and device to get their work done most effectively, instead of being forced to come to a specific location on a set schedule. Possibilities like these are the essence of workshifting — and they’re changing the way today’s organizations do business.

Simply put, workshifting is a strategy based on getting work done in the right place by the right people at the right time. This can take many forms — and deliver a wide range of business benefits. Business processes or entire departments can be moved to new locations to tap into a broader labor pool, including employees, contractors and outsourcing or offshoring providers, to improve productivity and customer service. Mergers, acquisitions and branch office expansion can be completed more quickly and seamlessly to support business growth. Operations can be moved from one location to another — or even to a different location for each worker — in the event of a disruption to ensure business continuity. Data and applications can be centralized and completely independent of an endpoint device to improve security and manageability. Teleworking and desk-sharing programs can reduce facility and real estate costs. A more flexible work experience can help the organization recruit and retain skilled employees, improve job satisfaction and reduce turnover costs.

Given benefits like these, the question becomes: Why haven’t we been workshifting all along? In the past, traditional IT computing infrastructure simply couldn’t provide the flexibility, security or manageability workshifting required. Then virtual computing changed everything. Workshifting is made possible through virtual computing, a model developed by Citrix® for centralizing IT resources and delivering them as a secure, high-definition service that enables users to work whenever, wherever on whatever device.

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