Top 10 Reasons to Embrace Workshifting - Slide 10

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As user environments become more complex, with a greater variety of devices, access methods and user types (employee, partner, customer, consultant, contractor, temporary worker, offshoring or outsourcing worker), concerns about security become paramount. While this complexity is often a necessary part of increasing the organization’s flexibility, productivity and efficiency, it also poses new challenges for protecting intellectual property, maintaining data privacy and complying with IT security policies and government regulations.

Virtual computing infrastructure is more inherently secure in several ways. Desktop virtualization means that all data and applications remain centralized and under IT control; instead of data traveling from place to place, it remains in the datacenter, not on the user device. IT can easily prevent data from ever being saved to removable media, printed, or shared. If a user device is lost, no corporate assets are compromised; meanwhile, the worker can use any available device — smartphone, borrowed laptop, rented computer, or device from home — to access the same familiar virtual desktop, complete with the same data, apps and personalization. As a result, the organization can support a highly diverse environment of devices, access methods and user types—as well as allow workers to bring and use their own equipment for work — without sacrificing security.

According to Citrix, computing should make things possible — not impose constraints. Organizations should have the flexibility to place personnel wherever they’re needed, whenever the need arises, and not be bound by rigid IT infrastructures. Information and IT resources should flow easily to the workers and locations that can get them done most efficiently, rather than being locked in place due to concerns about security and manageability. People should be free to choose the ideal place and time and device to get their work done most effectively, instead of being forced to come to a specific location on a set schedule. Possibilities like these are the essence of workshifting — and they’re changing the way today’s organizations do business.

Simply put, workshifting is a strategy based on getting work done in the right place by the right people at the right time. This can take many forms — and deliver a wide range of business benefits. Business processes or entire departments can be moved to new locations to tap into a broader labor pool, including employees, contractors and outsourcing or offshoring providers, to improve productivity and customer service. Mergers, acquisitions and branch office expansion can be completed more quickly and seamlessly to support business growth. Operations can be moved from one location to another — or even to a different location for each worker — in the event of a disruption to ensure business continuity. Data and applications can be centralized and completely independent of an endpoint device to improve security and manageability. Teleworking and desk-sharing programs can reduce facility and real estate costs. A more flexible work experience can help the organization recruit and retain skilled employees, improve job satisfaction and reduce turnover costs.

Given benefits like these, the question becomes: Why haven’t we been workshifting all along? In the past, traditional IT computing infrastructure simply couldn’t provide the flexibility, security or manageability workshifting required. Then virtual computing changed everything. Workshifting is made possible through virtual computing, a model developed by Citrix® for centralizing IT resources and delivering them as a secure, high-definition service that enables users to work whenever, wherever on whatever device.

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