Eight Tips to Help You Build an Online Presence - Slide 6

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ATTENTION: This never-before-shared piece of advice will change the way you do business and catapult your company into a Fortune 500 slot. Sounds good, right? Of course it does! But the thing is, it's not a claim that can be guaranteed. Rumors and sensational posts may send readers flocking to you at first, but dishonesty and irresponsible behavior will ultimately come back to haunt you.

Don Tennant makes no secret of the fact that he has very little patience for online incivility. Mean-spirited, attack-oriented reader comments, especially when they’re posted anonymously, are a particular peeve. His sense of humor remains intact, however, so he's OK with the fact that more than once, he's been chided by some readers as being something of a “Miss Manners” when he address the incivility issue.

In fact, he's such a good sport that he's willing to don his Miss Manners bonnet to share some great netiquette advice from Barry Libert, author of the book, “Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business.” So here are eight tips from Libert to help you build an online presence that won’t come back to haunt you.

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