Eight Tips to Help You Build an Online Presence - Slide 3

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It's time to face facts: While your family and close friends might be interested in just about every opinion and perspective you have to offer, the general public might not be. Remember that by and large, folks can quickly become bored. It's important to engage others by providing information, ideas and products they'll find helpful.

Don Tennant makes no secret of the fact that he has very little patience for online incivility. Mean-spirited, attack-oriented reader comments, especially when they’re posted anonymously, are a particular peeve. His sense of humor remains intact, however, so he's OK with the fact that more than once, he's been chided by some readers as being something of a “Miss Manners” when he address the incivility issue.

In fact, he's such a good sport that he's willing to don his Miss Manners bonnet to share some great netiquette advice from Barry Libert, author of the book, “Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business.” So here are eight tips from Libert to help you build an online presence that won’t come back to haunt you.

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