Seven Issues Making Life Difficult for Windows Phone 7 - Slide 8

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Seven Issues Making Life Difficult for Windows Phone 7-8
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Jack Gold, the principal of J. Gold Associates, wonders whether enterprises might be a bit reticent due to the short life of the Kin. "It didn’t do well, so they cut their losses and ran, which was the right thing to do," Gold said. "But will they do the same with Windows Phone 7? Can they guarantee [enterprises] that it will be around or will Microsoft just roll up the tent if it doesn’t sell well?"

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Microsoft has done a number of awesome things during the past three decades. Perhaps its greatest feat, in terms of beating the odds, would be to make Windows Phone 7 a success.

That is not to suggest that the new operating system, which has landed on the desks of influential reviewers during the past few weeks, is not worthy. Indeed, the initial reactions, on the whole, are positive. The negatives cited by reviewers seem to be fixable rather than fundamental.

Yet Windows Phone 7 will fight for market share in a landscape crowded to overflowing with great operating systems, terrific marketers and aggressive developers. Moreover, it seems unlikely that it will get the benefit of the doubt from the mobile community. "In my eyes, it’s kind of a long shot," said Allen Nogee, an analyst for In-Stat.

Interviews with observers suggest that there are a number of significant issues that will make life difficult for Windows Phone 7.

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