Customers buy from stores/vendors they feel comfortable with. Asking your customer not to use a credit card might make you lose future sales. Additionally, if you’re a business-to-business (B2B) shop, being credit card friendly can position your business as the first alternative when your competitor is out of inventory.
How should a small to mid-sized business approach payment processing? Greg Hammermaster, president of Sage Payment Solutions, offers 10 things SMBs should know about this field. Hammermaster has extensive experience with credit card and check operations, and has also worked in the sales and business development of commercial card practices.