10 Steps to Tech Employment - Slide 9

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Research Desired Employers

It is very easy to research companies today as opposed to 20 years ago. As a job seeker, it is your responsibility to not only know yourself but to also know about the company you're visiting for an interview. Smaller, privately held companies are harder to research but information is still available and you should seek it out before arriving for an interview. Study company websites, press releases, articles, marketing material and profiles of hiring managers and executives. If you use LinkedIn, it is a great way to research who the decision makers are in specific companies. You should study decision maker backgrounds to see where they worked prior to joining the company you're consider joining.

Perhaps you’ve been fortunate to have not lost a job in the past two years.  Whether you have lost a job or not, odds are good that you know someone who has.  Every professional needs a plan for finding employment and for staying employed.

Who would have thought that working for companies like General Motors, AIG or Citigroup could be risky?  Recent history has clearly shown that the nation’s largest companies are not necessarily the most stable companies one could choose for employment.

There was once a perception that working for the nation’s largest companies equaled career stability.  Today however, stability and opportunity can be found in a well-funded start-up as much as it can be found in the largest employers.

Jeff Snyder, the President of SecurityRecruiter.com, a search firm highly specialized in information security recruiting, tells us that technology professionals today must be more proactive to take control of their careers than at any other time in the past.  Technology professionals need to consider their personal stock value as they make education, certification, networking and career move decisions.

Personal stock value refers to the traits, skills, characteristics and experiences that make a person unique relative to their peers.  Let your technical skills become rusty relative to the skills the market is demanding and your personal stock value slips.  It is far more important today to build a marketable portfolio of skills, traits and professional experiences versus concentrating only on working for the “best” companies.

Many elements can cause one person to stand out over another person in the job search process.  Consider these 10 topics when thinking about how to build your personal stock value, how to network and how to increase your marketability.

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