Mobile Development Trends for 2014

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IBM Watson Will Make Apps Think

The same machine that beat multiple Jeopardy champions and is capable of analyzing 40,000 medical journals an hour will now be accessible via smartphone. IBM has made the Watson API publicly available to developers worldwide. The North Face is an early mover, incorporating Watson’s contextual analysis engine for its customers. Shoppers can ask natural language questions to The North Face kiosk software that is integrated with Watson. For instance, a father can ask “What should I bring for a camping trip with my two young daughters?” IBM Watson will create a contextual response that attends to variables like weather, age, sex and location. In 2014, get ready for mobile apps that are more aware and contextual when it comes to interaction.

In 2013, the Apple App Store generated $10 billion in downloads. And both the Google Play Store and Apple App Store attracted over 50 billion downloads. For 2014, the momentum is likely to continue, but in a variety of directions. From spatial sensitivity for tracking exercise habits to having the power of IBM Watson on-the-go, 2014 will host exciting progress in the mobile development space.

Executives from Icreon Tech, along with members of their software development teams, have collaborated to prioritize the most important mobile development trends for 2014. For businesses, brands and independent developers, this advice from Icreon Tech leadership will help guide successful mobile strategies for the upcoming year.


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